Confessions of a Multifamily Mystery Shopper

Confessions of a Mystery Shopper

Get inside a mystery shopper’s head. Learn what they look for when scoring your Internet responses.Learn the 12 tips on how to ace your multifamily Internet Shops.. It will make all the difference in you scores.

Mystery Shops are Training Tools..Period!

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Over the course of the weekend a really active discussion about mystery shops took place on our Facebook page. What inspired me to post the topic was yet another conversation I had with someone who voiced their frustration over the fact that their company uses mystery shops as a firing instead of a training tool.

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Facebook’s Impact on Multifamily Part III- Engagement or Participation?

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The Golden Fleece for most of us on our Facebook pages is interaction of some sort. It shows that what you post is of value to your page members and it gives you a sense of accomplishment for your efforts. There has been a lot of semantics over whether its engagement or participation [...]

Introducing the Multifamily Scholarship Program

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The Training Factor is always looking for ways to support multifamily education. We are proud supporters of the Peggy Waskom Super Bowl, an event that supports GAIEF and future careers in the apartment industry. We have come to realize that there are numerous individuals who are interested in a career in multifamily and [...]

Connecting Students to a Career Path within the Apartment Industry

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A guest post by Dr. Debbie Phillips
Georgia Apartment Industry Education Foundation Students today are enjoying a wide variety of career opportunities and among those that are attracting a great deal of attention is that of apartment management and maintenance.  The upsurge in demand for apartments is a product of many factors and this demand for [...]

Mystery Shop Failure- You’re Fired!

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Mystery shops provide a unique opportunity to go one of two directions with your team.  You can either sit on a bunch of scores and make a determination of who is going to get fired or you can use the scores and the aspects of the report to provide further education and apartment leasing training [...]

Training S*cks!! I Know What I am Doing

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I am sure at one point we have heard someone say that at your company.  From time to time we hear it as well especially from those who have never been in a training program before.  The title of this post is a quote from an employee to their training director.  Some folks just think [...]

No Excuses..Track your Leads!

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There was a bit of a conversation yesterday on Twitter on lead tracking.  Apparently there is a bit of a problem in keeping track of all traffic that comes to your property.  The conversation helped validate a couple of key points for me.  You can’t rely solely on technology to respond to leads and as [...]

Quick Tips to Lease an Apartment Today

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Always always always smile
Pretend you are being mystery shopped but be real not plastic
Stop with the Farmville posts and have good conversations with everyone who walks through your door

Is There Really No Crying in Baseball?

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What does this have to do with multifamily? It’s real simple. As team members we have to carry out decisions all the time and we have to make sure our team is on point. We could be completely right but our delivery could be completely wrong. If we try to throw our weight around, take a guess on how the team around you is going to react.

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