The Possibility of a Multifamily College Degree. #pwsb

Is that something you even fathomed when you started out in this industry?  Can you imagine what our future multifamily professionals will bring to the table?  This is what the Peggy Waskom Career Leadership Fund is all about.  This is why Brian Sutherlin and Julie Doran founded this.  This is why they and all committee [...]

What is GAIEF? Who is Peggy Waskom?

The Georgia Apartment Industry Education Foundation (GAIEF) is a private, non-profit organization that promotes career opportunities within the apartment industry.  The mission of this organization is to attract people to the apartment industry and inform them about its numerous career opportunities.

The Peggy Waskom Career Leadership Fund
Peggy Waskom was committed to advancing the state of the [...]

What Will Your Business be Like in 2010?

What will your business be like in 2010? Will you downsize, stabilize, or
grow?
Written by Mechelle Flowers-

Here are a few tough love insights of successful and unsuccessful
companies.

What happened? We thought things were supposed to be much better now… at least that is what we were promised right? If [...]

Corporate Decisions-What do you Trust in?

When was the last time you made a decision and reflected on the Antitrust Law? I would bet not too often. Remember the effect this law has had on our freedom to choose different products and services. For the full definition by Wikipedia, click here. Let’s take just one example, the purchase of a new [...]

Certified Social Media Consultant! Huh??

I get really confused with this TITLE at times. This post is more to warn people not to get sucked in by claims that they are an “expert” or a “guru” of social media. I was reading a post from Aliza Sherman (@alizasherman) this morning. I really appreciated her four points of advice to anyone [...]

Don’t Drink and Facebook

Two conversations I had yesterday compelled me to write this post today.  One I had on Facebook itself with an acquaintance of mine who very eloquently pointed out the complete shallowness of some guys who pretend to be sweet and sensitive by posting status updates that reflect some movie or emotion that are supposed to [...]

Keep Beating Your Drum!

What are the first images that come to your mind with this opening title? Hold that thought. The drum is one of the most ancient of instruments and still has the ability to make us tap our feet, tap our desk, make us run faster, work out harder, and pretend to dance better. The drum [...]

Life’s perspectives- When is a Spider not just a Spider

Last week before Brainstorming I posted on my Facebook page the question, “In general- what is your opinion of insects, bugs, creepy crawly things?”  I received a few comments which echo what most would say-eww..yuck.. not in my house.. etc.  These thoughts are standard as a result of unpleasant experiences we have had like having [...]

Do you Know How to Shake Someone’s Hand?

When we were young our folks taught us at a wee age what was customary when greeting someone. How many more times did they have to remind us on what was proper?  This became an automatic rule of cultural engagement.  Within a short period of time you realized what was socially acceptable and what was not.
You [...]

Marketing Cost Per Door

This blog post is really meant for everyone to help me drill down into the specifics of what is actually being spent per door in marketing. I drummed up a few discussions on Twitter, Facebook, and Multifamilyinsiders. I received quite a bit of comments to help me put this together. We at The Training Factor [...]

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